Getting Noticed by AI Agents and Agentic Search Bots

ChatGPT, Gemini, Perplexity, and a wave of AI agents are now answering questions that used to start with a Google search. If your business isn''t represented well to those bots, you''re invisible to a growing slice of customers.

Publish an llms.txt file. A simple text file at the root of your site that summarizes who you are, what you do, and your key links. This is becoming the AI-era equivalent of a sitemap.

Use clear, structured content. Headings, lists, FAQs, and JSON-LD structured data make it easy for AI to extract accurate facts about your business.

Be explicit about service area, hours, contact, and pricing. Agents that can''t find this won''t recommend you confidently.

Earn citations. AI answers cite sources. Local press mentions, industry directories, and review sites all increase the chance you show up in an AI answer.

Test it. Ask ChatGPT, Gemini, and Perplexity about your business and your services. What they say back is your AI search ranking — and your roadmap to improve it.

Technology On Call helps small businesses set up llms.txt, structured data, and AI-friendly content so agents recommend you accurately.

Need help with this in your business?

Paul Berg, The Tech Doctor — friendly, low-pressure technology help across Connecticut.

Talk to Paul